Why store.fan is our pick
- A free page at store.fan/yourname with unlimited links.
- The same link sells downloads, courses, coaching calls, webinars, memberships, communities and physical items.
- 28 themes and 11 layouts to match your style.
- Payments go to your own Stripe account; store.fan never holds the money.
- Free Plus costs $0 a month, and Starter has a 0% platform fee with a 14-day free trial.
What is a link in bio store?
A link in bio store is one page, linked from your social profiles, that does two jobs. It points visitors to your other links, and it sells your products from that same link.
store.fan gives you that page at store.fan/yourname, free. Add as many links as you like, since links are unlimited. Then add products when you're ready, from a single e-book to a full membership.
It suits creators who already have an audience on social apps and want one place to send people. Instead of a list of links that leads somewhere else to buy, the page you share is also the shop.
- One link for every profile you have.
- Unlimited links to your videos, socials and other pages.
- Products on the same page, added whenever you're ready.
We make store.fan, so this is our own pick. If all you need is a plain list of links, a simpler tool may be enough, and we say so below. See store.fan link in bio or our store.fan overview.
What can you sell from a store.fan link in bio?
There are seven ways to sell from one store.fan page:
- Digital downloads, with instant delivery
- Online courses
- 1:1 coaching calls, with Google Calendar sync and automatic Google Meet links
- Webinars
- Memberships
- Paid communities
- Physical or made-to-order items
Don't have a product yet? The Ready-to-Sell catalog offers 216 personalized products, such as portraits, storybooks, songs, planners and resumes, produced and delivered by store.fan's AI studio. You can have something in your shop on day one while you work on your own products.
You don't need all seven at once. Start with one product that fits your audience, such as a guide or a coaching call, and add others as people ask for them.
Browse store.fan examples to see shops in action, or the Ready-to-Sell catalog.
How much does a link in bio store cost on store.fan?
The link-in-bio page itself is free. What changes between plans is the fee on each sale and a few extras:
- Free Plus: $0 a month, every Starter feature, and store.fan keeps 30% of each sale. Nothing to pay until you sell.
- Starter: $24 a month at the launch price (regular $29), with a 0% platform fee, so you keep 100% of every sale. 14-day free trial.
- Pro: $49 a month at the launch price (regular $99), adding hosted course videos, flash campaigns, discount codes, AI email marketing and your own affiliate program.
Free Plus is a good way to test whether your audience buys. Once sales pick up, the flat Starter price usually makes more sense than a percentage, and the example on this page shows where that line falls.
Full details are on store.fan pricing.
How do you make a link in bio store look like you?
Pick from 28 themes and 11 layouts, then add your links and your first product. A clean layout with one featured product at the top tends to read well on a small phone screen.
Once it's live, a few tools help you run it:
- Apps on the App Store and Google Play with instant sale alerts.
- An inbox and customer CRM for buyer messages.
- Analytics to see what people click and buy.
If you also talk to fans on hello.fan, add your hello.fan page as one of your links. With your shop on a paid plan, that link raises your hello.fan share from 60% to 70%. See how to monetize your followers with both, or start at store.fan signup.
How to get started
- Claim your name. Sign up at store.fan and claim your free page at store.fan/yourname.
- Pick a look and add links. Choose from 28 themes and 11 layouts, then add every link you want, with no limit.
- Add your first product. Upload a download or pick one from the Ready-to-Sell catalog, connect Stripe and share the link.
When does something else fit better?
Fits better when Fine if you only need a list of links and have nothing to sell yet.
What it misses They don't sell, so you'll need a second tool and a second checkout once you have a product.
Fits better when Better if you run a large catalog of physical goods with shipping rules and a full multi-page site.
What it misses They take more setup and aren't built around one link in your social bio.
Fits better when Better when you want shoppers who don't know you yet to find your products by browsing a big catalog.
What it misses Your products sit next to everyone else's, on a page you can't brand with your own links.
Frequently asked questions
Is the store.fan link in bio really free?
Yes. The page at store.fan/yourname with unlimited links is free. On Free Plus you pay $0 a month and store.fan keeps 30% of each sale, so you only pay when you sell something.
How many links can I add?
As many as you want. store.fan link-in-bio pages have unlimited links, and the same page can sell products too, from downloads and courses to memberships and physical items.
Does store.fan hold my money?
No. Payments go to your own Stripe account, so store.fan never holds the money. On Starter and Pro the platform fee is 0%; on Free Plus, store.fan keeps 30% of each sale.
Is there a store.fan app?
Yes. store.fan has apps on the App Store and Google Play, with instant sale alerts so you know when something sells. An inbox, customer CRM and analytics are part of store.fan too.
Published by Premiums Only LLC, the company behind hello.fan and store.fan. We recommend our own platforms — and say when another kind of tool fits you better. How we write.